Beijing's official website, eBeijing.gov.cn, announced Tuesday the publication of "Essence of Beijing", a comprehensive 200 page visitor's guide to Beijing which can be read in print, online, and on mobile phones.

The visitor's guide introduces Beijing for those who are arriving for the first time and is a free service of eBeijing.

The guide is divided into ten chapters, each of which represents a cultural area. Each area is described in a one day walking tour, with descriptions of cultural, historical, and other interesting sites along the route.

"I think this book will be very helpful to tourists arriving in Beijing" said Selina, Editor of eBeijing.

The guide is unique in Beijing for its use of several media formats together to serve visitors. The multiple publication channels include of a paperback guide convenient for walking tours, a mobile site which offers on-the-spot information about a location once a visitor has arrived, and a detailed online website guide which can be accessed from a web browser.

"The integration of the guide with three different publication channels allows visitors to use the information in the way that is most convenient and accessible for them." said Forrest Jesse of eBeijing.

The guide is published by the Beijing Official Website Management Center. For more information and assistance in obtaining the guide see the eBeijing website at
http://www.ebeijing.gov.cn/feature_2/essence_of_beijing/.